Drive sales and signups to NFL’s newest offer, NFL Game Rewind. NFL set lofty sales and revenue goals and needed to exceed these goals. Additionally, the advertisement could not run on NFL Net, ESPN or most other sports nets, with it being a competitive product.
MDG established a web attribution model, employed our comprehensive and programmatic media planning strategy and crafted unique media choices to reach the target demo. Good media + the right rates in the right places = results.